
Our Vision, Principles,
and Values

Our Vision
A sustainable world is possible with measurable, localized impact & the strategy to make it happen
Our Principles
The Threads of the Trust Fabric™
Honest dialogue
Ask hard, critical questions and embrace real talk
Confluence over Compromise
There is always a third way and a win-win
Accuracy and Transparency
Will create unprecedented value

Our Values
Principles in Action
Self Actualization
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Have Courage: Have the creative courage to be innovative and take chances. Have the moral courage to speak up, even when uncomfortable.
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Be Real: Being true to yourself takes away the burden of performance. Being genuine sells better - internally and externally.
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Let Your Creativity Shine: Creativity is the seed of innovation. It begins with individual team members and nurtures a sense of security. It allows the team to take risks.
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Keep Learning, Keep Evolving: Everything changes, including you; strive to be ahead of the change.
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Childlike Wonder: Children learn faster and go deeper because of inherent curiosity and openness; curiosity is the core of creativity.
Squad-mindedness
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Collaborate: Nobody can do it alone. Working with others creates innovation through the inclusion of a diversity of ideas, expertise, and perspectives.
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Be Humble: It is not about how much you know, but how much you listen and grow. Be open to other (and others’) perspectives.
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Make it Fun: Even in the most serious of situations, an air of levity generates positive energy and comradery.
Global Compassion
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Practice Exquisite Kindness: Kindness builds open relationships based on trust, makes work more enjoyable, and is the number one, empirically-proven metric to create and maintain a highly effective team.
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Be Open and Objective: Be open to ideas and growth through careful study, thought, and observation. Never assume. Ask questions when unsure. Facts matter.
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Love Humanity and the Planet: Our core motivation is to be kind and have a positive impact - to leave it better than we found it.